Google Ads for fashion brands
Google Ads for Fashion E-commerce in Bangladesh, built around Eid and every season.
Google Ads management for clothing brands, saree and three-piece shops, panjabi and ethnic wear, modest fashion, footwear and accessories stores. We reach shoppers who are already searching for what you sell, and track real orders, not just clicks.
Quick answer
How does Google Ads work for fashion e-commerce in Bangladesh?
Google Ads shows your fashion store to shoppers at the moment they search for products like panjabi, saree, three piece or kurti, and follows up with visual ads on YouTube and across Google. For Bangladeshi fashion brands it works best with brand protection, seasonal campaigns planned before Eid and tracking that counts confirmed orders. EasyGrow Digital manages fashion Google Ads from ৳20,000 a month, plus ad spend.
- Best for
- Fashion and clothing e-commerce brands
- Price
- ৳ 20,000 to ৳ 40,000 a month, plus ad spend
- Billing
- Monthly, 3-month minimum
- Provider
- EasyGrow Digital, Chattogram office, serving all of Bangladesh
The problem
Fashion ads that get clicks but not orders.
Many fashion brands in Bangladesh try Google Ads once, spend on broad keywords like dress or clothing, get clicks from people who were never going to buy, and decide that Google does not work for fashion.
The brands that do well treat Google differently from Facebook. Facebook creates demand with new collections and offers. Google captures the shoppers who are already searching for a product, a style or your brand name, often in Bangla or Banglish, and often in the weeks before Eid.
We build fashion campaigns around those searches, protect your brand name from competitors and resellers, plan budgets around the fashion calendar and measure orders that are confirmed, not only placed. Need a store that converts first? See our e-commerce websites.
Fashion shopping in Bangladesh
How fashion shoppers search and buy.
Eid is the peak
Fashion demand peaks before Eid-ul-Fitr and Eid-ul-Adha, with smaller peaks for Pohela Boishakh, weddings and winter. Budgets should follow that calendar.
Bangla and Banglish searches
Shoppers search for panjabi, saree, three piece, kurti and borkha in English, Bangla and Banglish. Keywords and negatives have to cover all three.
Facebook first, Google next
Many shoppers discover a brand on Facebook or Instagram, then search its name on Google. Brand campaigns make sure they land on your store, not a reseller's.
Cash on delivery
Many fashion orders are paid on delivery. We track confirmed and delivered orders where possible, so budget goes to campaigns that bring real sales.
What we build
What we run for fashion brands.
Every fashion account is built around your products, your margins and the fashion calendar.
Category and product search
Campaigns for searches like panjabi, saree, three piece, kurti or ladies shoes, split by category so the best sellers get the budget.
Brand protection
A low-cost campaign on your brand name, so competitors and resellers do not take the shoppers you already earned on Facebook.
Performance Max
Campaigns that combine Search, YouTube, Display and Gmail with your best images and videos, plus your product feed where Shopping ads are available.
YouTube and Demand Gen
Short video and image ads for new collections and Eid launches, aimed at shoppers interested in fashion.
Remarketing
Ads that bring back visitors who viewed products or left items in the cart without ordering.
Seasonal calendar
Campaigns and budgets planned weeks ahead of Eid, Pohela Boishakh, wedding season and winter, then scaled down after.
Order, WhatsApp and call tracking
GA4 and Google Ads conversion tracking for orders, WhatsApp clicks and calls, so you see which campaigns sell.
Bangla and Banglish keywords
Keyword research and negative lists in English, Bangla and Banglish, to cut wasted clicks.
Landing page advice
Recommendations for product and category pages: prices, sizes, delivery charges and cash on delivery, clear on mobile.
Who it is for
Fashion brands we work with.
Our process
From audit to first orders.
Audit and goals
We review your store, products, margins and any past campaigns, and agree on targets for orders and cost per order.
Tracking setup
We set up conversion tracking for orders, WhatsApp and calls before spending a taka.
Campaign build
We build brand, category and remarketing campaigns, with ads, assets and negatives in English, Bangla and Banglish.
Launch and optimise
We launch with a test budget, then shift spend weekly to the products and searches that sell.
Seasonal scaling
We plan Eid and seasonal pushes weeks ahead and report results every month.
Pricing
Google Ads packages for fashion brands.
Starter
For businesses starting with search ads.
- 1 Search campaign
- Keyword research and negatives
- Ad copy and assets
- Conversion tracking setup
- Monthly optimization
- Monthly report
Growth
For businesses scaling leads or sales.
- Up to 3 campaigns
- Search plus remarketing
- Call and form tracking
- Weekly optimization
- Landing page recommendations
- Monthly strategy call
Premium
For larger budgets and multiple campaign types.
- Search, Performance Max and Shopping
- YouTube and Display campaigns
- Advanced conversion tracking
- Weekly optimization and testing
- Dedicated ads manager
- Priority support
Monthly management fee in BDT. Ad spend is paid directly to Google from your own account and is not included. 3-month minimum, then month to month. Need a store first? See our e-commerce websites.
Common questions
Google Ads for fashion, answered.
How much does Google Ads cost for a fashion store in Bangladesh?
Our management fee is ৳20,000 to ৳40,000 a month depending on the number of campaigns and campaign types. Ad spend is separate and paid directly to Google. We agree a test budget with you before launch, based on your products, prices and margins.
Should a fashion brand use Google Ads or Facebook ads?
Usually both. Facebook and Instagram are strong for showing new collections to people who are not searching yet. Google Ads captures shoppers who are already searching for a product or your brand. Many brands run Facebook ads for discovery and Google Ads for intent.
Can you run Google Shopping ads for my store?
Shopping ads depend on Google's list of supported countries and your product feed. We check eligibility for your store and the country you sell to. Where Shopping is not available, Performance Max, Search, YouTube and Demand Gen still work with your images and videos.
When should we start before Eid?
Ideally four to six weeks before. Campaigns need time to learn which products and searches convert, so starting early means you can scale confidently when demand peaks.
How do you handle cash on delivery orders?
We track placed orders in Google Ads and, where your store or courier data allows, also measure confirmed and delivered orders, so decisions are based on real sales.
Do I need a website to run Google Ads?
Yes. Google Ads needs a landing page, and a fast store with clear prices, sizes and delivery details converts far better than a Facebook page. If you need one, see our e-commerce websites.
Related services
Works well together.
Google Ads
Search, Shopping, Display and YouTube campaigns with keyword strategy, bid management and conversion tracking.
Learn moreFacebook Ads
Meta and Instagram ads that scale profitably. Creative testing, audience research and conversion-focused funnels.
Learn moreE-commerce Website
Shopify and WooCommerce stores built to convert, with bKash, Nagad, SSLCommerz and courier integrations.
Learn moreStart your project
Get more orders from Google this season.
Tell us what you sell and send your store link. We will review it and send you a Google Ads plan and price, usually within one business day.
Prefer WhatsApp? Message us